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Principles of Marketing Competitive Exam MCQs – Practice Test 5 (Chapter 12)

Marketing Communications: Customer Value MCQs with Answers PDF Download – Test 5

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Marketing Communications Customer Value MCQs – Practice Test 5 PDF Download

MCQ 21: Each member of selected sample has equal chance of selection in:

  1. stratified random sample
  2. cluster sample
  3. simple random sample
  4. convenience sample

MCQ 22: The concept which states information about value, opportunities and rewards of good performance as thought by sales people is called:

  1. organizational climate
  2. media climate
  3. sales climate
  4. outbound climate

MCQ 23: The individual who represent company by performing selling, servicing, information gathering and prospecting is classified as:

  1. sales person
  2. promoting manager
  3. prospering manager
  4. persuasion manager

MCQ 24: The random samples are drawn from mutually exclusive groups in:

  1. stratified random sample
  2. cluster sample
  3. simple random sample
  4. convenience sample

MCQ 25: The pricing strategy in which prices are based on strategies, costs, market offerings and prices of competitors is classified as:

  1. learning pricing
  2. marginal pricing
  3. competition based pricing
  4. demand based pricing

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