BBA Marketing Courses

Chapter 5: Principles of Marketing Exam Tests

Principles of Marketing MCQs - Chapter 5

Consumer Markets and Buyer Behavior Multiple Choice Questions (MCQs) PDF Download - 1

The Consumer Markets and Buyer Behavior Multiple Choice Questions (MCQs) with Answers PDF, Consumer Markets and Buyer Behavior MCQs PDF Download e-Book Ch. 5-1 to study Principles of Marketing Course. Practice Buyer Decision Process for New Products MCQs, Consumer Markets and Buyer Behavior trivia questions and answers PDF for online business management degree programs. The Consumer Markets and Buyer Behavior MCQs App Download: Free learning app for social factors, personal factors career test for bachelors in marketing online.

The Multiple Choice Question (MCQ Quiz): Study of human population in context of gender, race and occupation is called; "Consumer Markets and Buyer Behavior" App Download (Free) with answers: The cultural environment; The demographic environment; The economic environment; The natural environment; for online business management degree programs. Solve What is a Product Quiz Questions, download Google eBook (Free Sample) for online college courses.

Consumer Markets & Buyer Behavior Questions and Answers PDF Download: MCQ Quiz 1

MCQ 1:

The study of human population in context of gender, race and occupation is called

  1. the demographic environment
  2. the cultural environment
  3. the economic environment
  4. the natural environment
MCQ 2:

The generation born following 'baby boomers' is known as

  1. generation X
  2. generation Y
  3. Both a and b
  4. none of above
MCQ 3:

The kind of cost which does not vary with the level of production of company or level of sales is classified as

  1. variable costs
  2. fixed costs
  3. total costs
  4. all of above
MCQ 4:

The Macro environment includes

  1. Demographic factors
  2. Technological factors
  3. The suppliers
  4. Both a and b
MCQ 5:

The third step in new product development is

  1. product screening
  2. business screening
  3. systematic screening
  4. concept development and testing

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Consumer Markets & Buyer Behavior App (Android & iOS)

Consumer Markets & Buyer Behavior App (Android & iOS)

Marketing Principles App (Android & iOS)

Marketing Principles App (iOS & Android)

Business Statistics App (Android & iOS)

Business Statistics App (Android & iOS)

Financial Management App (Android & iOS)

Financial Management App (iOS & Android)