Principles of Marketing Practice Tests
Principles of Marketing Online Tests
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According to brand personality traits, the 'sophistication' is concluded as brand being
The social class who rely on relatives for assistance in trouble times and economic support considered as
The well-known brand 'Apple' is related to brand personality trait of
In 'adoption process for new products', the customer seek information in the
The mental process in which customer ends up as buyer of a new product is called
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