BBA Marketing Management MCQ Questions
BBA Marketing Management MCQs - Chapter 6
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MCQ: In brand mantra, the process of defining the category and setting the brand boundaries is classified in the dimension of
MCQ: A company can create differentiation for its product with the help of
MCQ: A company's ability to perform in more than one way, but competitor's cannot match is classified as
MCQ: The brand association which can be made with the personal relevance is classified as
MCQ: The brand attributes associations that are not unique but similar to some other brands are classified as
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