Forecasting and Demand Measurement Learning App | BBA Marketing Management Notes e-Book PDF

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BBA Marketing Management Competitive Exam MCQs – Mock Test 99

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Forecasting & Demand Measurement MCQs – Mock Test 99 PDF Download

MCQ 491: The combination consists average past sales and most recent sales are:

  1. exponential smoothing
  2. time series smoothing
  3. statistical smoothing
  4. sales forecast

MCQ 492: The major categories of raw materials are included in:

  1. farm and natural products
  2. component materials
  3. component parts
  4. installations and equipment

MCQ 493: The study of how groups, individuals and firms buy goods and services to satisfy their needs is called:

  1. membership behavior
  2. market behavior
  3. database behavior
  4. consumer behavior

MCQ 494: The person's sociability, adaptability and defensiveness are best classified in:

  1. self-values
  2. self-motivation
  3. personality
  4. self-goals

MCQ 495: The characteristics of services include:

  1. variability and inseparability
  2. intangibility
  3. perishability
  4. all of the above

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