Chapter 6: BBA Marketing Management Exam Tests
BBA Marketing Management MCQs - Chapter 6
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MCQ 16: The act of designing firm's offers and to occupy distinct place is considered as
MCQ 17: The dimension points of parity includes
MCQ 18: If the differentiation is created by designing faster, innovative and quick delivery network, it is classified as
MCQ 19: The three main ways to convey brand's category membership are classified as
MCQ 20: If the points of parity and points of difference are not credible of both categories then the brand is
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