BBA: Marketing Courses

Chapter 6: Principles of Marketing Exam Tests

Principles of Marketing MCQs - Chapter 6

Customer Driven Marketing Strategy Multiple Choice Questions PDF Download - 1

The e-Book Customer Driven Marketing Strategy Multiple Choice Questions and Answers (MCQs), Customer Driven Marketing Strategy MCQ Quiz PDF, test 1 to study online Principles of Marketing Course. Practice Market Targeting MCQs, Customer Driven Marketing Strategy trivia questions and answers PDF to prepare for job interview. The Customer Driven Marketing Strategy MCQs App Download: Free learning app for market segmentation career test for online courses for business management degree.

The Multiple Choice Question (MCQ Quiz): Firm that operates in more than one country gains production, marketing and financial advantages that are not available to domestic competitors is called, "Customer Driven Marketing Strategy" App Download (Free) with answers expanding firm, global firm, premium firm and challenger firm for online marketing certificate programs. Solve market targeting quiz questions, download Google eBook (Free Sample) for online BS business administration.

Customer Driven Marketing Strategy Questions & Answers PDF Download: MCQ Quiz 1

MCQ 1: The firm that operates in more than one country gains production, marketing and financial advantages that are not available to domestic competitors is called

A) global firm
B) expanding firm
C) premium firm
D) challenger firm

MCQ 2: The companies that targets market very narrowly is called

A) mass marketing
B) segmented marketing
C) niche marketing
D) micromarketing

MCQ 3: Niche marketing helps more in

A) smaller firms
B) larger firms
C) business giants
D) retail store

MCQ 4: The Toyota Corporation which produces several different brands of cars is an example of

A) mass marketing
B) segmented marketing
C) niche marketing
D) micromarketing

MCQ 5: The Royal Caribbean hotel chain which targets families and high energy couples is an example of

A) geographic segmentation
B) income segmentation
C) psychographic segmentation
D) behavioral segmentation

Customer Driven Marketing Strategy Learning App & Free Study Apps

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Marketing Principles App (Android & iOS)

ALL-in-ONE Learning App (Android & iOS)

Marketing Principles App (Android & iOS)

Marketing Principles App (Android & iOS)

Marketing Management App (Android & iOS)

Marketing Management App (Android & iOS)

Business Statistics App (Android & iOS)

Business Statistics App (Android & iOS)