Customer Driven Marketing Strategy MCQ Questions and Answers PDF Download eBook
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"The firm that operates in more than one country gains production, marketing and financial advantages that are not available to domestic competitors is called" Multiple Choice Questions (MCQ) on customer driven marketing strategy with choices expanding firm, global firm, premium firm, and challenger firm for business management degree online. Practice jobs' assessment test, online learning market targeting quiz questions for online BS business administration.
MCQs on Customer Driven Marketing Strategy Quiz PDF Download eBook
MCQ: The firm that operates in more than one country gains production, marketing and financial advantages that are not available to domestic competitors is called
- global firm
- expanding firm
- premium firm
- challenger firm
A
MCQ: The companies that targets market very narrowly is called
- mass marketing
- segmented marketing
- niche marketing
- micromarketing
D
MCQ: Niche marketing helps more in
- smaller firms
- larger firms
- business giants
- retail store
A
MCQ: The Toyota Corporation which produces several different brands of cars is an example of
- mass marketing
- segmented marketing
- niche marketing
- micromarketing
B
MCQ: The Royal Caribbean hotel chain which targets families and high energy couples is an example of
- geographic segmentation
- income segmentation
- psychographic segmentation
- behavioral segmentation
C