Market Targeting Multiple Choice Questions with Answers – PDF Download

MCQ 1: The firm that operates in more than one country gains production, marketing and financial advantages that are not available to domestic competitors is called:

1. global firm
2. expanding firm
3. premium firm
4. challenger firm

MCQ 2: The way of designing international channels to manage entire supply chain which leads to global value delivery network is classified as:

1. whole strategic view
2. whole channel view
3. whole product adaptation
4. whole communication adaptation

MCQ 3: The countries having industrial economic structure are:

1. Saudi Arabia and Chile
2. Brazil and China
3. United States and Japan
4. both a and b

MCQ 4: The global product strategy in which product to be marketed is changed a little to be adapted in foreign market is classified as:

1. product adaptation
2. straight product extension
3. dual adaptation
4. communication adaptation

MCQ 5: The way of selling goods produced in home country with little modification or no modification into foreign market is classified as:

1. exporting
2. importing
3. joint venturing
4. licensing