BBA Marketing Courses

Chapter 5: Principles of Marketing Exam Tests

Principles of Marketing MCQs - Chapter 5

Consumer Markets and Buyer Behavior Multiple Choice Questions (MCQ) PDF - 14

Free Consumer Markets and Buyer Behavior Multiple Choice Questions (MCQ Quiz) with Answers PDF (Consumer Markets and Buyer Behavior MCQ PDF e-Book) download Ch. 5-14 to learn Principles of Marketing Course. Solve Psychological Factors Multiple Choice Questions (MCQs), Consumer Markets and Buyer Behavior quiz with answers PDF to prepare for job interview. The Consumer Markets and Buyer Behavior MCQ App: Download free educational app for buyer decision processes, model of consumer behavior career test for online business administration courses.

The MCQ: Forth step in personal selling process after completion of step consisting of approach is to; "Consumer Markets and Buyer Behavior" App Download (Android & iOS) with answers ‘follow up’, ‘prospecting and qualifying’, ‘closing’ and ‘present and demonstrate’ to study e-learning courses. Practice Competitor Analysis Quiz Questions, download Apple Book (Free Sample) for general business degree online.

Consumer Markets & Buyer Behavior Questions & Answers PDF Download: MCQ Quiz 14

MCQ 66: The forth step in personal selling process after completion of step consisting of approach is to

  1. prospecting and qualifying
  2. follow up
  3. closing
  4. present and demonstrate

MCQ 67: The strategic business unit with low market share and high market growth is considered as

  1. Cash Cows
  2. Stars
  3. Dogs
  4. Question marks

MCQ 68: The pricing strategy used to set prices of the products that are must be used with the main product is called

  1. optional product pricing
  2. product line pricing
  3. competitive pricing
  4. captive product pricing

MCQ 69: Return on Investment (ROI) can be calculated as Net return from investment on marketing divided by

  1. Cost of investment on marketing
  2. Relative market share
  3. Market growth rate
  4. Relative market share plus market growth rate

MCQ 70: The number of intermediaries that made products or services available to final customer are classified as

  1. flexible channels
  2. chain of channels
  3. channel levels
  4. marketing levels

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Consumer Markets & Buyer Behavior App (Android & iOS)

Consumer Markets & Buyer Behavior App (Android & iOS)

Marketing Principles App (Android & iOS)

Marketing Principles App (iOS & Android)

Marketing Management App (Android & iOS)

Marketing Management App (Android & iOS)

BBA Economics App (Android & iOS)

BBA Economics App (iOS & Android)