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Principles of Marketing Quizzes

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Services Marketing MCQ Questions PDF Download - 62

Study Services Marketing Multiple Choice Questions and Answers (MCQs), services marketing quiz answers PDF, test 62 to download Principles of Marketing book. Products, Services and Brands MCQ trivia questions, services marketing Multiple Choice Questions (MCQ Quiz) for online college degrees. Services Marketing Book PDF: customer value based pricing, what is a product, promotional mix, psychological factors, services marketing test prep for BA in business administration.

"The third step of value based pricing is to" Quiz PDF: services marketing App APK with set target price, assess needs of customer, determine incurred costs, and design product choices for online business administration degree. Learn products, services and brands questions and answers to improve problem solving skills for online business management degree programs.

Services Marketing MCQ Questions

MCQ: The third step of value based pricing is to

assess needs of customer
set target price
determine incurred costs
design product

MCQ: The step of personal selling process in which the sales person learns about potential buyer before making a call for sale is classified as

pre-approach
sales nomination
qualifying
prospecting

MCQ: The consumer promotion technique according to which product consumers are told to submit their names for drawing is classified as

cash refunds
cash sample
sweepstakes
cents off deals

MCQ: The contractual agreement between wholesaler, service organization and manufacturer according to which business people have rights to own units is classified as

franchise
relative stores
chain stores
off price voluntary stores

MCQ: According to 'Maslow's hierarchy of needs', the needs for food, shelter and clothing are classified as

physiological needs
social and safety needs
esteem needs
self-actualization needs