Competitive Price Decisions Notes Questions with Answers PDF Download – Test 67

MCQ 331: That minor stimuli which determines when and how customer will respond in certain way is called:

1. perception
2. cues
3. motives
4. both a and c

MCQ 332: The off-price retailer that sells limited brand names for grocery items or other variety, offering discount to customers who pay membership fees is called:

1. factory outlets
2. warehouse clubs
3. factory clubs
4. surplus center

MCQ 333: Segmentation of international markets on the basis of overall economic development is an example of:

1. geographic location
2. cultural factors
3. economic factors
4. political and legal factors

MCQ 334: The close factors affecting the company's ability to serve its customers are referred as:

1. Microenvironment
2. Macro environment
3. Both a and b
4. None of the above

MCQ 335: The PLC stage in which new product is distributed for the first time is called:

1. introductory stage
2. business analysis stage
3. market analysis stage
4. product marketing stage