Principles Of Marketing Practice Test 72
Global Expansion: Major Retailers Multiple Choice Questions (MCQs) PDF Download - 72
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Global Expansion: Major Retailers MCQ Quiz with Answers PDF Download: Test 72
The stage in which the problem or need is recognized by consumers is classified as
- need recognition
- information search
- evaluation of alternatives
- both b and c
The office equipment such as computers and fax machines are best examples of
- industrial accessory equipment
- industrial office equipment
- fixed equipment
- installation
The retailer store 'Sears' is an example of
- outbound store
- inbound store
- department store
- intensive store
According to customers, the trend of interpreting information in a way to support what they already believe is
- selective attention
- selective distortion
- selective retention
- all of above
The message framework design AIDA stands for
- action, intention, design and attention
- action, interest, desire and attention
- agency, intention, design and attention
- attention, interest, desire and action
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- Yields of municipal bonds is
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- If equilibrium interest rate increases with respect to increase in interest rate, then movement along supply of funds curve show a/an
Global Expansion: Major Retailers Practice Tests
- After-sale services are part of
- In product life cycle decline stage, marketing objective is to
- Demand of business buyers is derived from
- Sales of a product that are driven by temporary enthusiasm and brand popularity are classified as
- Considering non-personal communication channels, radio and television are considered as
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