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Principles Of Marketing MCQs – Mock Test 70

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Free "Principles of Marketing" App [Free] iOS & Android with MCQ: If the unit cost is $15 and desired return rate on sales is 0.30 then markup price is; with answers: $21.43, $11.43, $15.43, and $25.43 for marketing online training. Practice Sustainable Marketing Social Responsibility and Ethics Questions and Answers, Google Book to download free chapter for marketing distance programs.

Sustainable Marketing MCQs – Mock Test 70 PDF Download

MCQ 346: If the unit cost is $15 and desired return rate on sales is 0.30 then markup price is:

  1. $11.43
  2. $21.43
  3. $25.43
  4. $15.43

MCQ 347: The 'undifferentiated marketing' is also called as:

  1. mass marketing
  2. segmented marketing
  3. concentrated marketing
  4. micromarketing

MCQ 348: In growth-share matrix, the high growth and high share SBU's are considered as:

  1. Stars
  2. Cash Cows
  3. Question marks
  4. Dogs

MCQ 349: The major pricing strategies does not includes:

  1. competition based pricing
  2. customer value based pricing
  3. cost based pricing
  4. discount and bonus pricing

MCQ 350: The division of market on the basis of marital status of consumers such as 'single consumers' and 'married consumers' is an example of:

  1. geographic segmentation
  2. demographic segmentation
  3. psychographic segmentation
  4. behavioral segmentation

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