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Direct and Online Marketing MCQ Questions and Answers PDF Download eBook - 1

Practice Direct and Online Marketing Multiple Choice Questions and Answers PDF, direct and online marketing MCQs with answers PDF worksheets, marketing test 1 for online college programs. Learn customer databases and direct marketing MCQs, "Direct and Online Marketing" quiz questions and answers for admission and merit scholarships test. Learn customer databases and direct marketing, online marketing companies, online marketing presence career test for online business and administration degree.

"The highly involved consumer buying behavior while perceiving significant differences between brands is called" Multiple Choice Questions (MCQ) on direct and online marketing with choices variety seeking buying behavior, complex buoying behavior, dissonance reducing buying behavior, and habitual buying behavior for online colleges for business management. Practice customer databases and direct marketing quiz questions for jobs' assessment test and online courses for online bachelor's degree in business administration.

MCQs on Direct & Online Marketing Quiz PDF Download eBook

MCQ: The highly involved consumer buying behavior while perceiving significant differences between brands is called

  1. complex buoying behavior
  2. variety seeking buying behavior
  3. dissonance reducing buying behavior
  4. habitual buying behavior


MCQ: The procedure in marketing which consists of enlisting opinion leaders as "brand ambassadors" is called

  1. Leading marketing
  2. buzz marketing
  3. online marketing
  4. none of the above


MCQ: If customer's expectations and products performance matches, the customer is

  1. satisfied
  2. dissatisfied
  3. delighted
  4. none of above


MCQ: The stages such as awareness stage, conviction stage, liking stage, preference stage and actual purchase stage are all stages of the process called

  1. channeling stages
  2. buyer readiness stage
  3. channel designing stages
  4. strategic stages


MCQ: When the new developed product concept is tested, the next immediate step is to

  1. develop market strategy
  2. develop a testing technique
  3. develop intermediaries
  4. develop logistic network