What is a Product Multiple Choice Questions (MCQs) PDF Download - 20

The services provided by medical and legal specialists are considered as

1. unsought products
2. shopping products
3. specialty products
4. industrial convenient products

The procedure of displacement of long-established resellers by new intermediaries is classified as

1. horizontal mediation
2. multiple mediation
3. disintermediation
4. vertical mediation

The large societal forces that affects organizations close factors are known as

1. Microenvironment
2. Macro environment
3. Organizations environment
4. Market environment

The situation in which company is making more sales with its existing product is classified as

1. Market development
2. Market penetration
3. Product development
4. Diversification

The global product strategy in which product to be marketed is changed a little to be adapted in foreign market is classified as

1. product adaptation
2. straight product extension
3. dual adaptation
4. communication adaptation