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Market Segmentation Questions and Answers PDF Download eBook - 99

Practice Market Segmentation trivia questions and answers, market segmentation quiz answers PDF to solve marketing mock test 99 for online degrees. Practice "Customer Driven Marketing Strategy" trivia questions and answers, market segmentation Multiple Choice Questions (MCQ) to solve marketing test with answers for online marketing degree. Free market segmentation MCQs, new product development process, social factors, buyer decision process for new products, learn global marketing, market segmentation test prep for online schools for business management.

"The direct marketing through which products are sold directly to customer on phone call is classified as", market segmentation Multiple Choice Questions (MCQ) with choices telephone marketing, virtual marketing, online marketing, and offline marketing for online college courses. Learn customer driven marketing strategy questions and answers with free online certification courses for online business university.

Trivia Quiz on Market Segmentation PDF Download eBook

Market Segmentation Quiz

MCQ: The direct marketing through which products are sold directly to customer on phone call is classified as

  1. virtual marketing
  2. telephone marketing
  3. online marketing
  4. offline marketing

B

Learn Global Marketing Quiz

MCQ: The market coverage strategy which captures the large share of one or more segments is called

  1. mass marketing
  2. segmented marketing
  3. niche marketing
  4. micromarketing

C

Buyer Decision Process for New Products Quiz

MCQ: In business buying process, the group who has formal authority of supplier selection is classified as

  1. user
  2. influencer
  3. decider and gatekeeper
  4. buyer

D

Social Factors Quiz

MCQ: The pricing strategy which provides the right combination of good service and quality at fair price is classified as

  1. good value pricing
  2. cost plus pricing
  3. value added pricing
  4. quality based pricing

A

New Product Development Process Quiz

MCQ: The way of personal communication between friends, family, neighbors and target buyers about particular market offering is called

  1. print and broadcast media
  2. word-of-mouth influence
  3. buzz marketing
  4. display and online media

B