Principles of Marketing Online Tests
Channel Behavior and Organization MCQ (Multiple Choice Questions) PDF Download
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Channel Behavior and Organization MCQ (PDF) Questions Answers Download
The competitive edge of your company can be best classified as
- Strengths
- Weaknesses
- Opportunities
- Threats
According to customer's four Ps, the 'communication' is part of
- Product
- Price
- Promotion
- Place
Selection of one or more segments to enter is called
- Market segmentation
- Targeting
- Differentiation
- Positioning
The SBU's with low growth whereas high market share are considered as
- Stars
- Question marks
- Dogs
- Cash Cows
Principles Of Marketing Practice Tests
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Marketing Principles MCQs eBook Download
Financial Markets Practice Questions
Principles of Marketing Practice Tests
Financial Markets MCQ Questions
- Sum of purchase price and accrued interest on treasury bonds and notes is considered as
- Margin which must be maintained as soon as futures contract takes place is classified as
- In capital markets, instruments which are traded having maturity of more than one year is classified as
- Additional debt instruments or equity instruments of publicly traded firm are included in markets classified as
- International banker's acceptance usually arises from underlying
Channel Behavior & Organization MCQs Book Questions
- Wholesaler who does not take title of market offering and represents sellers and buyers while performing fewer functions is considered as
- Segmentation of international markets such as amount of bureaucracy in a country is an example of
- Products that consists of activities and benefits offered for sale are called
- Type of cost reduction made for channel members who perform functions of record keeping, storing and selling is classified as
- In product life cycle maturity stage, marketing objective is to