Principles of Marketing Practice Tests
Principles of Marketing Online Tests
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MCQ 1: According to brand personality traits, the 'sophistication' is concluded as brand being
MCQ 2: The social class who rely on relatives for assistance in trouble times and economic support considered as
MCQ 3: The well-known brand 'Apple' is related to brand personality trait of
MCQ 4: In 'adoption process for new products', the customer seek information in the
MCQ 5: The mental process in which customer ends up as buyer of a new product is called
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