Principles of Marketing Online Tests
Customer Databases and Direct Marketing MCQ (Multiple Choice Questions) PDF Download
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The MCQ: The procedure in marketing which consists of enlisting opinion leaders as "brand ambassadors" is called; "Customer Databases and Direct Marketing" App Download (Free) with answers: Leading marketing; Buzz marketing; Online marketing; to study e-learning courses. Practice Customer Databases and Direct Marketing Quiz Questions, download Apple eBook (Free Sample) for online business administration degree.
Customer Databases and Direct Marketing MCQs: Questions and Answers PDF Download
The highly involved consumer buying behavior while perceiving significant differences between brands is called
- complex buoying behavior
- variety seeking buying behavior
- dissonance reducing buying behavior
- habitual buying behavior
The procedure in marketing which consists of enlisting opinion leaders as "brand ambassadors" is called
- Leading marketing
- buzz marketing
- online marketing
- none of the above
If customer's expectations and products performance matches, the customer is
- satisfied
- dissatisfied
- delighted
- none of above
In buyer decision process, the stage in which the purchase intention is transformed in to purchase decision is called
- need recognition
- information search
- purchase decision
- both b and c
The 'Maslow's hierarchy of needs' includes
- physiological needs
- self-actualization needs
- esteem needs
- all of above
Principles Of Marketing Practice Tests
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Marketing Principles MCQs eBook Download
Financial Markets Practice Questions
Principles of Marketing Practice Tests
Financial Markets MCQ Questions
- Treasury bills are issued to raise significant amount of funds by
- Process in which group of investment banks distribute securities is classified as
- Municipal bonds public offering is often made through
- Value of option issued to call debt is $780 and return rate on callable bond is $370 then return rate on non-callable bond is
- Negotiable certificate of deposit with one year maturity pays interest
Customer Databases & Direct Marketing MCQs Book Questions
- Considering types of retailers, stores that are located near your residence, carry limited product line and remain open for seven days are called
- Customers of smaller banks are considered as example of
- Buying of products such as 'fast food' is an example of
- Marketing strategy which does not focus on difference between consumer needs is called
- Information obtained from company's network data sources is classified as