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Collecting Information & Forecasting Demand MCQs – Practice Test 5 PDF Download

MCQ 21: The set of equation describes the different parameters in statistical system is called:

  1. econometric analysis
  2. exponential analysis
  3. economic analysis
  4. market analysis

MCQ 22: The combo sites for product reviews and expert opinions are classified as:

  1. marketing intelligence on internet
  2. field work
  3. marketing management
  4. building marketing records

MCQ 23: The low share-penetration index includes:

  1. low brand awareness
  2. low availability
  3. high price
  4. all of the above

MCQ 24: The sources and procedures use to get information about marketing development of every single day are the part of:

  1. marketing intelligence system
  2. market development system
  3. market record system
  4. market information system

MCQ 25: The set of customer's having interest in market offering but lack of access to it is called:

  1. potential market
  2. available market
  3. target market
  4. penetrated market

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