Principles of Marketing MCQs - Chapter 18
Retailing and Wholesaling Strategy Trivia Questions & Answers PDF Download - 4
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The Quiz: The stage in which the problem or need is recognized by consumers is classified as; "Retailing and Wholesaling Strategy" App APK Download with answers: information search, need recognition, and evaluation of alternatives for marketing certifications online. Practice Sales Force Management Quiz Questions, download Kindle eBook (Free Sample) for marketing certifications online.
Retailing & Wholesaling Strategy Test Questions and Answers PDF Download: MCQ 4
The stage in which the problem or need is recognized by consumers is classified as
- need recognition
- information search
- evaluation of alternatives
- both b and c
The after-sale services are part of
- segmented products
- less convenient products
- augmented products
- convenient tangible products
The fourth step in process of new product development is
- developing marketing strategy
- developing production schedule
- developing introductory test
- developing new candidate's pool
The pricing strategy in which seller set any city as base point and charges freight from all customers from that city is classified as
- basing point pricing
- uniform delivered pricing
- freight on board origin pricing
- zone pricing
The products that consumer doses not really consider buying is classified as
- unsought consumer products
- sought services
- sought industrial product
- unsought augmented product
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- Marketing messages that are based to respect consumer's wishes and willingness is classified as
- Second step in 'customer value analysis' is
- A company can create differentiation for its product with help of
- First step in marketing research process is to
- An analysis of income distribution and person's savings is part of
Retailing & Wholesaling Strategy MCQ Book Questions
- Marketing messages that are based to respect consumer's wishes and willingness is classified as
- Second step in 'customer value analysis' is
- A company can create differentiation for its product with help of
- First step in marketing research process is to
- An analysis of income distribution and person's savings is part of