Analyzing Macro Environment Multiple Choice Questions with Answers – PDF Download

MCQ 1: The non-significant social and economic marketing activity is called:

1. fad
2. fade fashion
3. marketing shade
4. short-term marketing wave

MCQ 2: The long-term social and economic changes on a highly large scale is classified as:

1. minor trends
2. mega trends
3. special followers
4. introductory products

MCQ 3: An analysis of income distribution and person's savings is the part of:

1. geographic environment analysis
2. economic environment analysis
3. demographic environment analysis
4. analysis of natural environment

MCQ 4: The customer's activity which is often unpredictable and short lived is the best classified as:

1. marketing shade
2. short-term marketing wave
3. fad
4. fade

MCQ 5: The analysis of society is based on views of ourselves, others and nature is classified as:

1. demographic analysis
2. socio cultural environment analysis
3. competitor's analysis
4. natural environment analysis