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BBA Marketing Management Entrance Exam MCQs – Mock Test 69

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MCQ 341: The successful and goal oriented people who focus on family and career are classified as:

  1. motivators
  2. non-motivators
  3. achievers
  4. non-thinkers

MCQ 342: If the differentiation is created by designing faster, innovative and quick delivery network, it is classified as:

  1. services differentiation
  2. faster differentiation
  3. leverage differentiation
  4. comparative differentiation

MCQ 343: The 'core competency' does not consider:

  1. source of competitive advantage
  2. perceived benefits
  3. variety of markets
  4. easy imitation

MCQ 344: The 'diversification strategy' is used to gain market share in:

  1. current product in current market
  2. new products for new markets
  3. new products in new market
  4. new products in current markets

MCQ 345: The average waiting time of customer's to receive receipts of goods bought are classified as:

  1. jobber time
  2. spatial time
  3. delivery time
  4. lot time

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