Designing and Managing Services Notes App | BBA Marketing Management Notes e-Book PDF
BBA Marketing Management MCQs (BBA Business Administration) From Textbook

BBA Marketing Management Exam MCQs – Practice Test 4 (Chapter 9)

Designing and Managing Services Notes Questions with Answers PDF Download – Test 4

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Designing & Managing Services MCQs – Practice Test 4 PDF Download

MCQ 16: The churches, museums and charities are examples of the services of:

  1. government sector
  2. private non-profit sector
  3. manufacturing sector
  4. business sector

MCQ 17: The characteristics of services include:

  1. variability and inseparability
  2. intangibility
  3. perishability
  4. all of the above

MCQ 18: According to categories of services mix, and the products that have no accompanying services are classified as:

  1. tangible goods with accompanying services
  2. pure tangible goods
  3. pure services
  4. major service with minor goods

MCQ 19: Considering the categories of services mix, the meal of restaurant is classified as example of:

  1. pure services
  2. major service with minor goods
  3. tangible goods with accompanying services
  4. pure tangible goods

MCQ 20: The qualities of product that are hard for buyers to evaluate even after purchasing the product are classified as:

  1. minor qualities
  2. search qualities
  3. credence qualities
  4. experience qualities

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