Principles of Marketing Certification Exam Tests
Principles Of Marketing Practice Test 74
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MCQ 366: The market which is segmented on the basis of usage rate of product such as 'light, medium and heavy users' of the products is considered as
MCQ 367: The after-sale services are part of
MCQ 368: The fourth step in process of new product development is
MCQ 369: The kind of contractual VMS (vertical marketing system) in which franchisor links different stages in distribution-production process is classified as
MCQ 370: The market segmentation based on customers race and nationality is an example of
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