Global Expansion: Major Retailers Questions and Answers PDF Download eBook
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Trivia Quiz on Global Expansion: Major Retailers PDF Download eBook
MCQ: The stage in which the problem or need is recognized by consumers is classified as
- need recognition
- information search
- evaluation of alternatives
- both b and c
A
MCQ: The office equipment such as computers and fax machines are best examples of
- industrial accessory equipment
- industrial office equipment
- fixed equipment
- installation
A
MCQ: The retailer store 'Sears' is an example of
- outbound store
- inbound store
- department store
- intensive store
C
MCQ: According to customers, the trend of interpreting information in a way to support what they already believe is
- selective attention
- selective distortion
- selective retention
- all of above
B
MCQ: The message framework design AIDA stands for
- action, intention, design and attention
- action, interest, desire and attention
- agency, intention, design and attention
- attention, interest, desire and action
D