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Principles of Marketing MCQs Book PDF | New Product Development App Download
Principles of Marketing Competitive Exam: Practice Test 13 (Chapter 13)
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The communication channels such as buzz marketing and word-of-mouth influence are classified as
The process of buying a license or copyrights to produce any other company's product is called
After company has positioned itself, it should take steps to
According to promotional mix, the method which follows corporate image building, handling unfavorable events and stories to get favorable publicity is called
MnM's prepares special ads and packaging of chocolate candies for Christmas, Easter and Halloween is an example of
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