BBA Marketing Courses

Chapter 13: Principles of Marketing Exam Tests

Principles of Marketing MCQs - Chapter 13

New Product Development Multiple Choice Questions (MCQs) PDF Download - 9

Free New Product Development Multiple Choice Questions (MCQs) with Answers PDF (New Product Development MCQs PDF e-Book) download Ch. 13-9 to study Principles of Marketing Course. Practice Managing New-Product Development MCQs, New Product Development trivia questions and answers PDF to prepare for job interview. The New Product Development MCQs App: Download free learning app for product life cycle strategies, new product development process career test for online colleges for business management.

The Multiple Choice Question (MCQ Quiz): Market segmentation based on customers race and nationality is an example of; "New Product Development" App Download (Free) with answers ‘demographic segmentation’, ‘geographic segmentation’, ‘psychographic segmentation’ and ‘behavioral segmentation’ for bachelors degree online. Solve Market Segmentation Quiz Questions, download Google eBook (Free Sample) for online classes for business management degree.

New Product Development Questions & Answers PDF Download: MCQ Quiz 9

MCQ 41: The market segmentation based on customers race and nationality is an example of

  1. geographic segmentation
  2. demographic segmentation
  3. psychographic segmentation
  4. behavioral segmentation

MCQ 42: In the product life cycle decline stage, the marketing objective is to

  1. create product awareness
  2. maximize the market share
  3. defend market share and profits
  4. reduce expenditure

MCQ 43: The theme of message content which directs to the audience sense of what is proper and right is classified as

  1. irrational appeal
  2. moral appeal
  3. rational appeal
  4. emotional appeal

MCQ 44: The sales of a product that are driven by temporary enthusiasm and brand popularity are classified as

  1. fads
  2. customs
  3. tradition
  4. norms

MCQ 45: In the 'introduction stage' of product life cycle, the cost per customer is

  1. high
  2. low
  3. average
  4. moderate

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New Product Development App (Android & iOS)

New Product Development App (Android & iOS)

Marketing Principles App (Android & iOS)

Marketing Principles App (iOS & Android)

BBA Economics App (Android & iOS)

BBA Economics App (Android & iOS)

Business Statistics App (Android & iOS)

Business Statistics App (iOS & Android)