Bachelor Of Business Administration

Principles of Marketing Quizzes

Principles Of Marketing BBA MCQs - Complete

Product Life Cycle Strategies Questions and Answers p. 66

Product Life Cycle Strategies trivia questions and answers, product life cycle strategies quiz answers PDF 66 to practice Principles of Marketing BBA exam questions for online classes. Practice "New Product Development" trivia questions and answers, product life cycle strategies Multiple Choice Questions (MCQ) for online college degrees. Free product life cycle strategies MCQs, market segmentation, types of sample, product life cycle strategies test prep for accredited online business management degree.

"The process of systematic search for gathering new product ideas is called", product life cycle strategies Multiple Choice Questions (MCQ) with choices product generation, idea generation, market development, and business development for online schools for business administration. Learn new product development questions and answers to improve problem solving skills for online business and administration degree.

Trivia Quiz on Product Life Cycle Strategies

1.

The process of systematic search for gathering new product ideas is called

idea generation
product generation
market development
business development

2.

The low price sensitivity for buying the specific brand is called

sought products
unsought products
industrial products
specialty products

3.

The market segmented on the basis of usage rates such as 'heavy user' or 'light user' is classified as

geographic segmentation
demographic segmentation
psychographic segmentation
behavioral segmentation

4.

The PLC stage in which the distribution and promotion expenses are uncover able because of low profits is referred as

introductory stage
business analysis stage
market analysis stage
product marketing stage

5.

Evaluation of the profitability of each segment is called

Targeting
Market segmentation
Positioning
Differentiation