Buyer Decision Processes Quiz with Answers PDF Download – Test 61

MCQ 301: The business buying process starts with the:

1. problem recognition
2. general need description
3. product specification
4. supplier search

MCQ 302: The services such as airlines and hotels are classified as:

1. shopping products
2. unsought augmented products
3. sought specialty products
4. unsought convenience products

MCQ 303: The independent wholesaler which takes title of market offering is called:

1. agents and brokers
2. manufacturer's sales branches
3. voluntary franchise chain
4. merchant wholesalers

MCQ 304: The competitors in the introductory stage of product life cycle are:

1. few
2. continuously growing
3. stable but declining
4. none of the above

MCQ 305: The personal selling process step according to which sales person dictates how company can solve problem by offering its product is classified as:

1. inbound approaching
2. presentation
3. demonstration
4. nominal approaching