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Principles Of Marketing Exam Prep MCQs – Mock Test 172

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MCQ 856: The low customer involvement is part of:

  1. convenience products
  2. shopping products
  3. less shopping products
  4. less unsought products

MCQ 857: The types of good value pricing includes:

  1. everyday low pricing
  2. high low pricing
  3. low high pricing
  4. both a and b

MCQ 858: The adopter group who is the suspicious of change is classified as:

  1. late majority
  2. early majority
  3. laggard
  4. early adopter

MCQ 859: The types of joint venturing includes:

  1. contract manufacturing
  2. joint ownership
  3. management contracting
  4. all of above

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