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Principles of Marketing Admission Tests: Practice Test 8 (Chapter 16)
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The products that customers buy after careful comparison on price and quality are called
The buying of products such as 'laundry detergents' is an example of
Coca-Cola creates marketing programs targeting teen agers world widely is an example of
The industry installations and equipment are classified in group of
The process of dividing potential customers on the basis of common needs or characteristics and buying behaviors is called
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