Principles Of Marketing Practice Test 18
Participants in Business Buying Process MCQs (Multiple Choice Questions) PDF Download - 18
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Participants in Business Buying Process MCQ with Answers PDF Download: Quiz 18
The most successful products are those which are
- differentiated
- solve customer problems
- offering customer value proposition
- all of above
The 'Fit and Polish' consumers seek benefits balance between function and style is an example of
- geographic segmentation
- income segmentation
- psychographic segmentation
- benefit segmentation
The 'non-probability sample' includes
- stratified random sample
- cluster sample
- simple random sample
- convenience sample
If men and women responds differently to the marketing efforts for fast food then the segment should be considered as
- differentiable segment
- non-differentiable segments
- intermarket segmentation
- intramarket segmentation
The kind of information consumer obtains from advertising campaigns and sales people is classified as
- personal sources
- commercial sources
- experiential sources
- all of above
Principles Of Marketing Exam Prep Tests
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Financial Markets Practice Questions
- Accounting entry of institutions who lend federal funds to other institutions is posted as
- Type of option that can be exercised only at date of expiration is classified as
- As compared to publicly placed issues, privately placed bonds are issued for
- Longer debt instrument issued by government and corporations is considered as
- Financial securities which are issued to finance government expenditures and national debt are classified as
Participants in Business Buying Process Practice Tests
- Large societal forces that affects organizations close factors are known as
- If breakeven volume is 20000 units, difference of price and variable cost is $15 then fixed cost is
- Permanent and ordered division in society on basis of values and interests is called
- Process of managing upstream and downstream of final goods, flow of raw materials and information about resellers and final consumers is classified as
- Business buying situation in which buyer reorders same order again and again on routine basis is