BBA Management Online Courses

Chapter 14: BBA Marketing Management Exam Tests

BBA Marketing Management MCQs - Chapter 14

Product Strategy Setting Trivia Questions and Answers PDF - 4

The Book Product Strategy Setting Trivia Questions, Product Strategy Setting Quiz Answers PDF Download, Free Ch. 14-4 to study BBA Marketing Management Online Course. Solve Product Hierarchy MCQs, Product Strategy Setting quiz questions and answers PDF to prepare for job interview. The Product Strategy Setting Trivia App Download: Free educational app for customer value hierarchy, product classifications, product systems and mixes career test for online business degree.

The MCQ Quiz: In the product hierarchy, the product classes that help in satisfying core needs are considered as; "Product Strategy Setting" App APK Download (Free) with answers product class, product line, need family, and product family for online school programs. Practice product hierarchy quiz questions, download Kindle eBook (Free Sample) for online business administration school.

Product Strategy Setting Questions & Answers PDF Download: MCQ Quiz 4

MCQ 16: In the product hierarchy, the product classes that help in satisfying core needs are considered as

  1. product line
  2. product class
  3. need family
  4. product family

MCQ 17: The fundamental level of customer's value hierarchy is

  1. durable goods
  2. no durable goods
  3. core benefit
  4. basic product

MCQ 18: The examples of durable goods are

  1. heterogeneous goods
  2. legal advisors
  3. shampoos and soaps
  4. machine tools and refrigerators

MCQ 19: In the product mix, the company producing the toothpaste, paper products, detergents and bathing soap bars is classified as

  1. product line consistency
  2. product line width
  3. product line length
  4. product line depth

MCQ 20: The total length of each product line is divided by number of product lines which is carried by the company to calculate

  1. average width of product mix
  2. average length of product mix
  3. average depth of product mix
  4. consistency of product mix

Product Strategy Setting Learning App & Free Study Apps

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Product Strategy Setting App (Android & iOS)

Product Strategy Setting App (Android & iOS)

Marketing Management App (Android & iOS)

Marketing Management App (iOS & Android)

Business Statistics App (Android & iOS)

Business Statistics App (Android & iOS)

Business Mathematics App (Android & iOS)

Business Mathematics App (iOS & Android)