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Integrated Marketing Channels MCQ Questions and Answers PDF Download eBook - 1

Practice Integrated Marketing Channels Multiple Choice Questions and Answers PDF, integrated marketing channels MCQs with answers PDF worksheets, marketing management test 1 for online college programs. Learn multi channel marketing MCQs, "Integrated Marketing Channels" quiz questions and answers for admission and merit scholarships test. Learn multi channel marketing, scm value networks, channels importance, terms and responsibilities of channel members career test for online schools for business administration.

"Services provided by marketing channels to their customer in a collective way is classified as" Multiple Choice Questions (MCQ) on integrated marketing channels with choices product integration, functional integration, channel integration, and location integration for online schools for business management. Practice multi channel marketing quiz questions for jobs' assessment test and online courses for online bachelor degree programs in business administration.

MCQs on Integrated Marketing Channels Quiz PDF Download eBook

MCQ: Services provided by marketing channels to their customer in a collective way is classified as

  1. functional integration
  2. product integration
  3. channel integration
  4. location integration

C

MCQ: The system in which company creates partnerships with different channels to deliver their market offering is classified as

  1. functional network
  2. predatory network
  3. hybrid network
  4. value network

D

MCQ: The strategy of marketing channel system in which company's sales force carry, promote and sell products to end users is classified as

  1. shallow strategy
  2. push strategy
  3. pull strategy
  4. bundle strategy

B

MCQ: Considering marketing channel system, the strategies used by companies to manage intermediaries are

  1. push strategy
  2. pull strategy
  3. bundle strategy
  4. both A and B

D

MCQ: The guarantees of products by its manufacturers and offer payment terms are classified as

  1. price policy
  2. distribution policy
  3. conditions of sale
  4. territorial rights

C

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