Marketing Management Learning Notes and Technology Articles

Identifying Market Segments and Targets Multiple Choice Questions and Answers PDF Book Download

Identifying market segments and targets Multiple Choice Questions and Answers (MCQs), identifying market segments and targets quiz answers pdf 1, marketing management tests to study online certification courses. Learn bases for segmenting consumer markets MCQs, "identifying market segments and targets" quiz questions and answers for admission and merit scholarships test. Learn bases for segmenting consumer markets, segmentation marketing, consumer segmentation career test for online classes for bachelor's degree in business administration.

"According to VALS framework, the consumer's dimension groups having high resources do not include" Multiple Choice Questions (MCQs) on identifying market segments and targets with choices thinkers, innovators, achievers, and strivers for online schools for business degrees. Practice jobs' assessment test, online learning bases for segmenting consumer markets quiz questions for business management classes online.

MCQs on Identifying Market Segments & Targets PDF Book Download Quiz 1

MCQ: According to VALS framework, the consumer's dimension groups having high resources do not include

  1. innovators
  2. thinkers
  3. achievers
  4. strivers

D

MCQ: The young and impulsive people who seek excitement and variety can be the best

  1. innovators
  2. non-innovators
  3. experiences
  4. non-achievers

C

MCQ: The VALS segmentation framework dimension 'consumer motivation' is classified as

  1. the horizontal dimension
  2. the vertical dimension
  3. the stretch dimension
  4. the strength dimension

A

MCQ: The consumer's primary motivation does not include

  1. ideals
  2. leadership
  3. achievement
  4. self-expression

B

MCQ: The people who seek products with functional or practical purposes are considered as

  1. makers
  2. destroyers
  3. non-makers
  4. non-destroyers

A