BBA Marketing Management MCQs - Chapter 6
Crafting Brand Positioning Trivia Questions & Answers PDF Download - 4
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The Crafting Brand Positioning Trivia Questions and Answers PDF (Crafting Brand Positioning Quiz Answers PDF e-Book) download Ch. 6-4 to study BBA Marketing Management Course. Solve Developing Brand Positioning MCQs, Crafting Brand Positioning quiz questions and answers PDF for bachelors degree online. The Crafting Brand Positioning Trivia App Download: Free educational app for career test for online courses for business management degree.
The Quiz: The act of designing firm's offers and to occupy distinct place is considered as; "Crafting Brand Positioning" App APK Download with answers: Targeting; Segmenting; Positioning; Extract target; for general business degree online. Practice Diversification Strategy Quiz Questions, download Kindle eBook (Free Sample) for bachelors degree online.
Crafting Brand Positioning Test Questions and Answers PDF Download: MCQ 4
The act of designing firm's offers and to occupy distinct place is considered as
- segmenting
- targeting
- positioning
- extract target
The dimension points of parity includes
- category points of parity
- desirable points of parity
- feasible points of parity
- deliverable points of parity
If the differentiation is created by designing faster, innovative and quick delivery network, it is classified as
- services differentiation
- faster differentiation
- leverage differentiation
- comparative differentiation
The three main ways to convey brand's category membership are classified as
- announcing category benefits
- comparing to examples
- relying product description
- all of the above
If the points of parity and points of difference are not credible of both categories then the brand is
- legitimate player
- not legitimate player
- straddle player
- category point of difference
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Principles of Marketing Mock Tests
BBA Marketing Management Practice Questions
Principles of Marketing MCQ with Answers
- Generation born following 'baby boomers' is known as
- When captive product pricing is used for services then this pricing strategy is classified as
- Kind of cost which does not vary with level of production of company or level of sales is classified as
- Company whose strategies are in accordance to strategy of other competitive firms in industry is classified as
- Procedure in marketing which consists of enlisting opinion leaders as "brand ambassadors" is called
Crafting Brand Positioning MCQ Book Questions
- Collective measuring of heart and soul of brand and brand's concept is classified as
- When captive product pricing is used for services then this pricing strategy is classified as
- Kind of cost which does not vary with level of production of company or level of sales is classified as
- Company whose strategies are in accordance to strategy of other competitive firms in industry is classified as
- Procedure in marketing which consists of enlisting opinion leaders as "brand ambassadors" is called