Business Administration Bachelor's Degree

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BBA Marketing Management Exam Prep: Practice Test 4 (Chapter 6)

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The Crafting Brand Positioning Notes Questions and Answers PDF (Crafting Brand Positioning Quiz Answers PDF e-Book) download Ch. 6-4 to study BBA Marketing Management Course. Solve Developing Brand Positioning MCQs, Crafting Brand Positioning quiz questions and answers PDF for bachelors degree online. The Crafting Brand Positioning Notes App Download: Free BBA Marketing Management App to study career test for online courses for business management degree.

The Quiz: The act of designing firm's offers and to occupy distinct place is considered as; "Crafting Brand Positioning" App APK Download with answers: targeting, segmenting, positioning, and extract target for bachelors degree online. Practice Diversification Strategy Quiz Questions, download Kobo eBook (Free Sample) for bachelors degree online.

Crafting Brand Positioning Test Questions and Answers PDF Download: MCQ 4

MCQ: 16

The act of designing firm's offers and to occupy distinct place is considered as

  1. segmenting
  2. targeting
  3. positioning
  4. extract target
MCQ: 17

The dimension points of parity includes

  1. category points of parity
  2. desirable points of parity
  3. feasible points of parity
  4. deliverable points of parity
MCQ: 18

If the differentiation is created by designing faster, innovative and quick delivery network, it is classified as

  1. services differentiation
  2. faster differentiation
  3. leverage differentiation
  4. comparative differentiation
MCQ: 19

The three main ways to convey brand's category membership are classified as

  1. announcing category benefits
  2. comparing to examples
  3. relying product description
  4. all of the above
MCQ: 20

If the points of parity and points of difference are not credible of both categories then the brand is

  1. legitimate player
  2. not legitimate player
  3. straddle player
  4. category point of difference

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Crafting Brand Positioning Notes App (Android & iOS)

Crafting Brand Positioning Notes App

Marketing Management Notes App (iOS & Android)

Marketing Management Notes App

Marketing Principles Notes App (iOS & Android)

Marketing Principles Notes App

Human Resource Management (BBA) Notes App (Android & iOS)

Human Resource Management (BBA) Notes App