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Company marketing environment Quiz Questions and Answers PDF p. 103

Practice Company marketing environment quiz questions and answers, company marketing environment MCQ with answers PDF 103 to solve Principles of Marketing mock tests for online college programs. Solve Analyzing Marketing Environment MCQ questions bank, company marketing environment Multiple Choice Questions (MCQ) for online college degrees. "Company marketing environment Quiz" PDF book: sales promotion, buyer decision processes, media marketing, participants in business buying process, company marketing environment test prep for online school of business administration.

"The process of comparing own products or services to leading firms practices to improve performance and quality is called", company marketing environment Multiple Choice Questions (MCQ) with choices corporate image analysis, strategic analysis, benchmarking, and customer value analysis for best online colleges for business administration. Practice analyzing marketing environment questions and answers to improve problem solving skills for online business administration and management degree.

Quiz on Company marketing environment

1.

The process of comparing own products or services to leading firms practices to improve performance and quality is called

strategic analysis
corporate image analysis
benchmarking
customer value analysis

2.

The set of distinctive and basic modes of expression is called

styles
fashion
fads
followers

3.

Each member of selected sample has equal chance of selection in

stratified random sample
cluster sample
simple random sample
convenience sample

4.

The business buying situation in which the buyer reorders the same product is classified as

new task
modified rebuy
straight rebuy
solutions selling

5.

The second step in cost based pricing is to

set price based on cost
convince buyer about products value
design a product
determine cost of product