Product Life Cycle Strategies Quiz with Answers PDF Download – Test 165

MCQ 821: The step in personal selling process which consists of first meeting first meeting between customer and sales person is called:

1. qualifying
2. prospecting
3. follow up
4. approach

MCQ 822: The high-priced photographic equipment is an example of:

1. convenience products
2. shopping products
3. specialty products
4. unsought products

MCQ 823: The customers keeping such information that supports their attitudes towards brand is classified as:

1. selective attention
2. selective distortion
3. selective retention
4. all of above

MCQ 824: The sustainable marketing principle which states that company must seek real marketing and product improvement is classified as:

1. consumer oriented marketing
2. customer value marketing
3. innovative marketing
4. inbound ⁄ outbound marketing

MCQ 825: The economies that offer great opportunities are classified as:

1. subsistence economies
2. industrial economies
3. developing economies
4. none of above