Principles Of Marketing Practice Test 164

Marketing information and Insights Test Questions PDF - 164

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Marketing: Marketing information & Insights MCQs Quiz PDF Download

MCQ: The fit between customer need and company's market offering in 'Strangers' group is

A) Little fit

B) Strong fit

C) Good fit

D) Limited fit

MCQ: The environmentally and socially sustainable marketing to meet present needs of customers and preserving need fulfillment for future generations is called

A) channel view marketing

B) adaptation marketing

C) sustainable marketing

D) executive style marketing

MCQ: The types of vertical marketing system are

A) contractual VMS

B) corporate VMS

C) administered VMS

D) all of above

MCQ: The product life cycle stages helps in describing

A) product class

B) product form

C) brand

D) all of above

MCQ: The stage which concludes the supplier's performance assessment by business buyers is classified as

A) supplier selection

B) proposal solicitation

C) performance review

D) order-routine specification

Mock Tests: Principles Of Marketing Course Prep

Business Markets MCQs

Sales Force Management MCQs

Logistics Functions MCQs

Market Segmentation MCQs

Relative Prices MCQs

Social Factors MCQs

What is a Product MCQs

Developing Effective Marketing Communication MCQs

Measuring and Managing Return on Marketing Investment MCQs

New Product Pricing Strategies MCQs

Discount and Allowance Pricing MCQs

Geographical Price MCQs

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