Principles of Marketing MCQs – Practice Test 15 (Chapter 17)

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Products, Services & Brands Quiz – Practice Test 15 PDF Download

MCQ 71: The organized movement by government agencies and citizens towards betterment of buyers as compared to sellers is classified as:

consumerism
seller's extrovert sellers
environmentalism
seller introvert seller

MCQ 72: The classic examples of deficient products are:

ineffective medicines
junk food and cigarettes
nutritious high fiber cereals
insurance products

MCQ 73: The sustainable marketing principle which states that company must considers society's long term interest, consumer wants and company requirements is called:

sense of broad marketing
sense of mission marketing
sense of vision marketing
societal marketing

MCQ 74: The classic examples of salutary products are:

ineffective medicines
junk food and cigarettes
nutritious high fiber cereals
insurance products

MCQ 75: A company's microenvironment does not include:

The company
The marketing intermediaries
Demographic forces
The organization's suppliers

Products Services & Brands Quiz App & e-Book – Principles of Marketing Study Material

New Product Development MCQs

Sustainable Marketing: Social Responsibility and Ethics MCQs

Customer Driven Marketing Strategy MCQs

Personal Selling and Sales Promotion MCQs

Company and Marketing Strategy MCQs

Managing Marketing Information: Customer Insights MCQs

Analyzing Marketing Environment MCQs

Pricing Strategy MCQs

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