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New Product Development Strategy Multiple Choice Questions PDF p. 59

New Product Development Strategy multiple choice questions and answers, new product development strategy quiz answers PDF 59 to learn Principles of Marketing course for college certification. Learn New Product Development MCQ trivia questions, new product development strategy Multiple Choice Questions (MCQ) for online college degrees. New Product Development Strategy MCQ PDF: sales force management, media marketing, buyer decision processes, market targeting, new product development strategy test prep for accredited online business schools.

"The systematic blend of personal selling, sales promotion, advertising and public relations to communicate customer value is called" MCQ PDF with choices marketing communication mix, promotion mix, strategic buyer behavior mix, and both a and b to learn online certificate courses. Solve new product development questions and answers to improve problem solving skills for master's degree in business administration.

New Product Development Strategy Questions and Answers MCQs

MCQ: The systematic blend of personal selling, sales promotion, advertising and public relations to communicate customer value is called

promotion mix
marketing communication mix
strategic buyer behavior mix
both a and b

MCQ: The international marketing strategy according to which company uses same marketing mix in all the international markets is called

straight product marketing
product adaptation marketing
standardized global marketing
adapted global marketing

MCQ: In business buying process, the group who furnish the information to evaluate alternatives is classified as

user
influencer
decider and gatekeeper
buyer

MCQ: The types of reassert instruments available to market researcher are of

Two types
Three types
Four types
Five types

MCQ: The type of cost reduction made for buyers who pay their accounts payable promptly is classified as

cash discount
seasonal discount
functional discount
quantity discount

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