Sales Promotion Quiz with Answers PDF Download – Test 29

MCQ 141: The issues in pricing strategies includes:

1. predatory pricing
2. price fixing
3. deceptive pricing
4. all of above

MCQ 142: A company's targeting strategy depends on:

1. the product life cycle stage
2. the product growth cycle stage
3. a company's internal equity
4. the company's external equity

MCQ 143: The geographical pricing strategy in which seller bears whole or portion of freight is classified as:

1. flexible pricing
2. uniform pricing
3. basing point pricing
4. freight absorption costing

MCQ 144: The competitive edge of your company can be best classified as:

1. Strengths
2. Weaknesses
3. Opportunities
4. Threats

MCQ 145: The consumer promotion technique through which brand marketing event is created by company or it participates in other sponsored event is classified as:

1. event marketing
2. sponsored marketing
3. branding
4. premium marketing