Sales Promotion MCQ (Multiple Choice Questions) PDF Download

The geographical pricing technique in which company charges same base price plus same freight without considering location of customer is called

1. freight on board origin pricing
2. zone pricing
3. basing point pricing
4. uniform delivered pricing

The issues in pricing strategies includes

1. predatory pricing
2. price fixing
3. deceptive pricing
4. all of above

The geographical pricing strategy in which seller bears whole or portion of freight is classified as

1. flexible pricing
2. uniform pricing
3. basing point pricing
4. freight absorption costing

The pricing strategy which combines prices of two or more products in a combo pack is classified as

1. segmented pricing
2. discount pricing
3. allowance pricing
4. product bundle pricing

The kind of pricing strategy which allow sellers to continuously adjust prices according to needs and characteristics of customers is classified as

1. fake pricing
2. termed pricing
3. dynamic pricing
4. international pricing