Social Factors MCQs with Answers PDF Download – Test 34

MCQ 166: The pricing strategy in which the company determines price it will make the targeted return is classified as:

1. target return pricing
2. markup return pricing
3. learning pricing
4. marginal pricing

MCQ 167: The services or products that customers buy immediately after noticing are classified as:

1. augmented product or services
2. convenience products and services
3. shopping goods or services
4. sought products or services

MCQ 168: The resources such as forests and food are known as:

1. renewable resources
2. non-renewable resource
3. Both a and b
4. none of above

MCQ 169: Considering the strategic planning, the 'Organizations purpose' statement is known as:

1. Vision statement
2. Mission statement
3. Value proposition
4. Both a and b

MCQ 170: The testing of new product concepts in group of targeted segment of market is called:

1. concept development
2. concept testing
3. material testing
4. market screening