Principles Of Marketing Practice Test 39
Company Wide Strategic Planning Quiz Questions with Answers PDF Download - 39
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Company Wide Strategic Planning Quiz with Answers PDF Download: MCQs 39
In an industry, the group of firm which follows the similar strategy is classified as
- outbound group
- strategic group
- inbound group
- comparative group
The pricing strategy which combines prices of two or more products in a combo pack is classified as
- segmented pricing
- discount pricing
- allowance pricing
- product bundle pricing
When the new developed product concept is tested, the next immediate step is to
- develop market strategy
- develop a testing technique
- develop intermediaries
- develop logistic network
Finding new ways to create more satisfying products for customers is called
- customer centered product development
- team based product development
- systematic product development
- concentration based development
The customers, distributors and suppliers collectively provide ideas for new-product development are classified as
- idea's external sources
- acquisition of ideas
- primary sources
- secondary sources
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Financial Markets Practice Questions
- Interest rate of certificate of deposits is quoted using a time span of
- Non-competitive bidders get allocation of treasury bills on
- Pre-specified price at which underlying asset is bought and sold is called as
- Type of bonds that are swapped to less developed country against an outstanding loan are classified as
- Saving banks, insurance companies, mutual funds and commercial banks are all examples of
Company Wide Strategic Planning Practice Tests
- Distribution of branded products through one or few outlets is called
- Consumer products does not include
- Products that requires aggressive personal selling efforts are considered as
- According to competitive positions, main focus of market leader strategy is to
- Retail stores such as Best Buy, Staples and Pet Smart are examples of