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The MCQ: The international markets can be segmented on the basis of factors such as; "Managing Marketing Effort MCQ" App Download [Free] with answers: geographic location, cultural factors, and economic factors to learn online marketing courses. Practice Managing Marketing Effort Quiz Questions, download Apple Book (Free Sample) for online business management degree programs.

Managing Marketing Effort Questions and Answers PDF Download

MCQ: 1

The international markets can be segmented on the basis of factors such as

  1. geographic location
  2. cultural factors
  3. economic factors
  4. all of above
MCQ: 2

The 'Fit and Polish' consumers seek benefits balance between function and style is an example of

  1. geographic segmentation
  2. income segmentation
  3. psychographic segmentation
  4. benefit segmentation
MCQ: 3

Segmentation of international markets on the basis of stability of governments is included in

  1. geographic location
  2. cultural factors
  3. economic factors
  4. political and legal factors
MCQ: 4

The segmentation done on the basis of regions or areas to live such as urban, suburban and rural areas is an example of

  1. geographic segmentation
  2. demographic segmentation
  3. psychographic segmentation
  4. behavioral segmentation
MCQ: 5

The market segments must be

  1. attainable
  2. measureable
  3. accessible
  4. all of above

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