Principles of Marketing Online Tests
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The MCQ: The 'Fit and Polish' consumers seek benefits balance between function and style is an example of; "Managing Marketing Effort" App Download (Free) with answers: Geographic segmentation; Income segmentation; Psychographic segmentation; Benefit segmentation; to learn online marketing courses. Practice Managing Marketing Effort Quiz Questions, download Apple eBook (Free Sample) for online business management degree programs.
Managing Marketing Effort MCQ (PDF) Questions Answers Download
The international markets can be segmented on the basis of factors such as
- geographic location
- cultural factors
- economic factors
- all of above
The 'Fit and Polish' consumers seek benefits balance between function and style is an example of
- geographic segmentation
- income segmentation
- psychographic segmentation
- benefit segmentation
Segmentation of international markets on the basis of stability of governments is included in
- geographic location
- cultural factors
- economic factors
- political and legal factors
The segmentation done on the basis of regions or areas to live such as urban, suburban and rural areas is an example of
- geographic segmentation
- demographic segmentation
- psychographic segmentation
- behavioral segmentation
The market segments must be
- attainable
- measureable
- accessible
- all of above
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Financial Markets Practice Questions
Principles of Marketing Practice Tests
Financial Markets MCQ Questions
- Underwriter spread of stock is $17000 and net proceeds of stock are $24000 then gross proceeds are
- For a particular security transaction, agreement is 'repo' with point of view of
- Amount of money involved in swap transaction is classified as
- Rate which is used in major banks in United States as a rate for industrial and commercial loans is
- In public corporation, claim of fundamental ownership is called
Managing Marketing Effort MCQs Book Questions
- In marketing intermediaries, way of distribution in which few dealers distribute company's product in selective territories is classified as
- Detailed description of products, target market, competitors and customer value proposition is classified as
- Considering franchise organization, independent business people involved other than service organization is represented as
- Way of selling goods in to foreign market having a licensed agreement to operate in foreign country is called
- Pricing strategy in which standard markup is added into cost of market offering is classified as