Principles Of Marketing Practice Test 144

Types of Costs Multiple Choice Questions (MCQ) PDF - 144

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Types of Costs Questions and Answers PDF Download: Quiz 144

MCQ 716: The buying of products such as 'laundry detergents' is an example of

A) shopping services

B) less sought services

C) convenient products

D) specialty products

MCQ 717: The classic examples of salutary products are

A) ineffective medicines

B) junk food and cigarettes

C) nutritious high fiber cereals

D) insurance products

MCQ 718: The internal limitations can be classified as organization's own

A) Strengths

B) Weaknesses

C) Opportunities

D) Threats

MCQ 719: Coca-Cola creates marketing programs targeting teen agers world widely is an example of

A) intermarket segmentation

B) intramarket segmentation

C) income segmentation

D) psychographic segmentation

MCQ 720: In marketing channels, the conflict occurs at different levels of same marketing channel is classified as

A) vertical conflict

B) horizontal conflict

C) steep conflict

D) slope conflict

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