BBA: Online Marketing Courses

Chapter 1: Principles of Marketing Exam Tests


Principles of Marketing MCQs - Chapter 1

Analyzing Marketing Environment Multiple Choice Questions (MCQ Quiz) PDF - 1

The Book Analyzing Marketing Environment Multiple Choice Questions and Answers (MCQs) PDF, Analyzing Marketing Environment quiz answers, test 1 to study online Principles of Marketing Course. Practice Microenvironment MCQs, Analyzing Marketing Environment trivia questions and answers PDF to prepare for job interview. The eBook Analyzing Marketing Environment MCQs App Download: political environment, company marketing environment career test for online classes for bachelor's degree in business administration.

The Multiple Choice Question (MCQ Quiz): The type of question in questionnaire in which all possible choices are given is PDF, "Analyzing Marketing Environment" App Download (Free) with close ended question, open ended question , and none of above choices for online schools for business degrees. Solve microenvironment quiz questions, download Google eBook (Free Sample) for business management classes online.

Marketing: Analyzing Marketing Environment MCQs Questions PDF Download

MCQ: The type of question in questionnaire in which all possible choices are given is

A) open ended question
B) close ended question
C) Both a and b
D) none of above

MCQ: The first step in marketing process is to

A) define research objectives
B) develop research plan
C) implement research plan
D) none of above

MCQ: The changes made in the product characteristics such as quality, style and features are called

A) modifying marketing mix
B) modifying raw material schedule
C) modifying the product
D) modifying the market

MCQ: The 'non-probability sample' includes

A) stratified random sample
B) cluster sample
C) simple random sample
D) convenience sample

MCQ: The strategy of introducing new product in existing market is classified as

A) Market development
B) Market penetration
C) Product development
D) Diversification

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