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BBA Marketing Management Practice Test 86

Customer Equity MCQ Questions PDF - 86

The Book Customer Equity Multiple Choice Questions and Answers (MCQs) PDF, customer equity MCQs, download chapter 7-86 to study online bba marketing management course. Study Creating Brand Equity quiz answers PDF, customer equity Multiple Choice Questions (MCQ Quiz) for online college degrees. The eBook Customer Equity MCQs App Download: customer equity, marketing and customer value, brand association, competitive strategies for market leaders, setting price test prep for online business administration colleges.

The MCQs: The brands used by retailers or distributors to attract large number of customer's are classified as PDF, "Customer Equity MCQs" App (Android & iOS) Free with bait brands, extract brands, retained brands, and lifetime brands choices for online business management degree programs. Practice creating brand equity questions and answers, Google eBook to download free sample for accredited online business schools.

Marketing Management: Customer Equity MCQ Quiz PDF Download

MCQ: The brands used by retailers or distributors to attract large number of customer's are classified as

A) extract brands
B) bait brands
C) retained brands
D) lifetime brands

MCQ: The 'inbound or outbound logistics' are the part of value chains

A) primary activities
B) marketing activities
C) financial activities
D) raw material activities

MCQ: The brand association which can be made because of internal resources and feasible commitment is classified as

A) desirability
B) deliverability
C) differentiability
D) feasibility

MCQ: The companies that take risks and mistakes, have vision of future necessities and flexibility are considered as

A) active firms
B) proactive firms
C) reactive firms
D) responsive firms

MCQ: The maximum current profit, market skimming, product quality leadership and market share are considered as the techniques of

A) determining demand
B) select pricing objective
C) analyzing prices of competitor's
D) estimating costs

Mock Tests: BBA Marketing Management Course Prep

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